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Does
my business need a website? |
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How many pages do I need? |
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What is a normal time to complete a logo? |
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What is site maintenance? |
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Why do I need a maintenance plan? |
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Do I need brand development? |
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How can email marketing help me in my business? |
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What is the importance of content development? |
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| Q |
Does
my business need a website? |
| A |
Ask
yourself, "Does my business need 24-hour exposure
7 days a week, 365 days a year?" The answer
is obvious. What other medium allows you to expose
all the benefits of your small business to your
target market at their convenience and provide a
source of direct correspondence from them to you?
The benefits of a website are innumerable. |
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| Q |
How many pages do
I need? |
| A |
This all depends
on how much content you have. Every business website
should have an 'About Us' page (or something similarly
titled) to tell your visitors about your business.
After that, it depends on what type of business
you have. A good rule of thumb is to not overwhelm
your audience with too much information on each
page. Disperse the information and break it up into
digestable pages and paragraphs. Long pages of text
tend to overwhelm the reader. Break content up to
truly get your audience's attention. |
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| Q |
What is a normal
time to complete a logo? |
| A |
It depends on how
many other clients we have at the time and how quickly
the client gets back to us. Once we begin a logo
we like to "stay in the groove" and the
process can go quite quickly. If the client takes
a long time getting back to us, this slows down
the process. When we start on your logo, that is
our full time job until the logo is done. The logo
can be completed in as little as three or four days.
Once we get the "go ahead" from you, I
can give you an idea of how long it will be until
we start on your project. This will depend on how
many clients we have "ahead" of you. The
"lag time" is usually about a week or
so. |
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| Q |
What is site maintenance? |
| A |
Maintenance on
your site can include making minor or major text
changes, scans of photos and logos, uploads, adding
links, consultations and planning assistance to
make the most from your site. We optimize your site
and submit it to search engines with all of our
maintenance plans. |
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| Q |
Why do I need a
maintenance plan? |
| A |
It's vital if you want your
site to remain fresh and professional. We will take
care of your website maintenance including: installation
of new scripts, upgrading and fixing of existing
scripts, implementation of design changes, content
updates and analytical report on possible website
improvements. |
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| Q |
Do I need brand
development? |
| A |
Yes, brand development
positions you ahead of your competition, imprint
on the mind of your market, capture today’s
trends with an enduring identity, maintain impact
in print and online. |
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| Q |
How can email marketing
help me in my business? |
| A |
Evidence suggests
that email marketing is very effective at reinforcing
the awareness of your brand in peoples memories
over longer time periods. Repetition is the key. |
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| Q |
What is the importance
of content development? |
| A |
A website's content
gets search engine traffic, just by being there.
Even without significant inbound links, content
is still the number-one factor in search traffic
from a typical non-competitive keywords. |
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